5 Essential Promotions Products That You Must Have This Summer



Summer is one of the best times of the year for you to advertise your business using promotional products. But it is easy to feel overwhelmed, especially with the wide range of products for you to choose from. We talked to the experts at HappyWay Promotions Australia and found out what their top promotional products for the summer were. Read on to find out more.

  1. Sunscreen

Protecting your skin in the summer should be a no-brainer. There is a chance that you might want to spend most of your time basking in the summer sun, but doing so without first protecting your skin is not a good idea. You could end up with a nasty sunburn or worse, damaging your skin permanently.

You already know where I am going with this. Sunscreen will be an effective promotional product this summer. Your customers will use your branded sunscreen all summer, leading to your brand getting noticed by a lot of people in public places.

Make sure you only purchase high-quality sunscreen brands for your promotional products. People are wary of the products they use on their skin. Your business would be in trouble if you use cheap sunscreen for your promotional products.

  1. Coolers Bags

Nothing beats a cold refreshing drink during a day of fun in the summer fun. Spoil your top-tier customers and prospects with a cooler bag to keep their drinks ice-cold all through the summer. There are a lot of coolers on the market. So you should figure out what works best for your brand before making an order.

I would recommend a stylish cooler bag that blends well in different settings. It should have enough space but easy to carry around. A cooler bag that can hold twelve cans plus ice is a good choice.

Purchasing this product in bulk could get expensive depending on your budget. It would be better to only gift it to top tier business partners, potential partners and potential clients.

  1. Sun Visors

Sun visors are making a comeback. They are retro, fashionable and protect people from the summer sun. They are cheap, meaning you won’t blow your budget even if you purchased them in bulk. 

What’s more, there are numerous designs for you to choose from. And the cool thing is that you can work with your product promotion company to design promotional sun visors with a design unique to your brand.

  1. Metal Drink Bottles

Metal drink bottles are the perfect product for you to promote your business with this summer. Why? Well, metal drink bottles are long-lasting and portable, meaning they can be carried anywhere. As for the choice, there are a lot of different designs for you to choose from depending on your taste and brand philosophy.

  1. Stubby Holders

An ice-cold drink is always welcome when you are out in the summer sun. But as you probably know, holding a cold drink for too long will freeze your fingers. 

Stubby holders are the perfect remedy to this problem. They are big enough while being easy to carry.

What’s more, they come in different sizes and materials. They also have a relatively large surface area, making them perfect for marketing your brand.

The great thing about using stubby holders as a promotional product is the fact that people love using them outdoors and public places. Your brand will be on display and it will likely be noticed by a lot of people. Some of them might be potential customers.

Bonus Product: Customised Sunglasses

Everyone uses sunglasses in the summer sun. You could be driving in the afternoon sun, out for a walk or even attending an event. Sunglasses are a must-have product for the summer.

But that’s not all about sunglasses. They are relatively cheap and come in a wide range of designs. You won’t have a problem finding high-quality sunglasses to promote your business.


The six products we have looked at are essential to your product promotions campaign this summer. There are a lot of other products you could go for but before you do, take time to examine your business's needs. You can contact us at HappyWay Promotions Australia if you have no idea how to get started.